Thursday, 19 April 2007

Press Release: Red Central Takes Roary the Racing Car To Pole Position

...Red Central Develops Global Branding For New Boys’ Property From Children's Television Visionaries Chapman Entertainment...

Red Central, the leading creative resource for the entertainment industry, today announced that it has developed the branding and produced a style guide for the brand new animated show from Chapman Entertainment, Roary the Racing Car. Completed prior to the show’s broadcast, the extensive collection of design elements, icons, product concepts and guidelines created by Red Central will be used as a backbone to Chapman Entertainment’s recently launched worldwide retail programme.

For further information, interviews and images please contact redcentralpr@mccint.com
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