dhc and Trovus Use Web Intelligence to Deliver a Higher Return on Sales and Marketing Activity For Users of Microsoft DynamicsTM CRM

Significant advancement in sales and marketing automation promotes a single view of the customer

dhc, provider of integrated software solutions and its partner Trovus, supplier of website intelligence, today announce that they have written a seamless integration between Microsoft Dynamics^TM Customer Relationship Management (CRM) and the Trovus Dashboard. The integration links information gathered by Trovus, such as profiles of organisations visiting a website, to the relevant records in the Microsoft Dynamics^TM CRM database and vice versa, enabling users to take marketing activity to the next level and support advanced targeting and customer profiling.

For further information on the press release or interviews, please contact dhcpr@mccint.com